In-depth guides, case studies, and updates on dental SEO strategy, Google algorithm changes, and new patient growth tactics — written by the ApexDentalSEO team from 12+ years of dental SEO experience.
Google's AI Overviews now appear on 15-20% of dental searches. Here's exactly how to optimize your dental practice for AI Overview citations and what E-E-A-T signals matter most in the AI era.
An in-depth analysis of the GBP signals that drive local pack rankings for dental practices. Based on data from 200+ dental practice audits across competitive US markets.
A step-by-step breakdown of the dental SEO campaign that took Bright Smile Family Dental from page 3 to #1 for 'dentist Austin' in 8 months — and doubled their new patient volume.
A complete implementation guide for all 9 schema types that dental websites should have. Includes full JSON-LD code examples, validation steps, and the impact of each schema type on dental SEO rankings.
A detailed cost-per-new-patient comparison of dental SEO and Google Ads across 50 dental practices. The results may surprise you — especially at the 12-month mark.
Building independent local authority for each practice location while maintaining brand consistency. The exact architecture, location page strategy, and GBP management system we use for DSO clients.