The Dental SEO Expert Behind ApexDentalSEO
Justin Morgan has spent over 12 years doing one thing: helping dental practices win on Google. He founded ApexDentalSEO after recognizing that dental practices were being consistently outranked by inferior competitors simply because generalist SEO agencies didn't understand the unique demands of dental search engine optimization.
Justin has personally overseen dental SEO campaigns for 200+ dental practices across the United States and Canada — from solo general dentists to DSOs with 50+ locations. His work has been featured in Dental Town Magazine, and he is regularly cited as a dental SEO authority in dental industry publications and at dental conferences.
His expertise spans all aspects of dental SEO: technical optimization, local SEO for dentists, dental content strategy, schema markup for healthcare, Google Business Profile optimization, and the emerging field of AI search optimization for dental practices. Justin has been at the forefront of dental SEO through every major Google algorithm update — Panda, Penguin, Hummingbird, Medic, E-E-A-T, Helpful Content, and the AI Overview era.
Justin is based in Henderson, Nevada, where ApexDentalSEO is headquartered. He leads the dental SEO strategy team and personally reviews all client campaigns at every tier. When you work with ApexDentalSEO, you benefit from 12+ years of Justin's dental SEO expertise applied to your practice.